In a world where social media is everything, it’s important to know how to utilize it to grow your business. Any business knows that social media is a powerful tool to reach new customers and grow their business. But with so many social media platforms, it can take time to figure out where to start. That’s why we’ve compiled a list of the best social media hacks to help grow your business. Social Media hacks will help you make the most of your social presence and reach your business goals, from optimizing your social media profile to using the right hashtags.
There are a lot of social media hacks out there, but which ones are the best? Here are the best social media hacks that will help grow your business:
Best Social Media Hacks to Grow Your Business
Following are the best social media hacks you can try and grow your business.
- Focus on the relevant social platform
- Send page like invites people who like your posts
- Schedule post
- Leverage from micro-influencers
- Post at ideal times
- Cross-post your content to different social networks
- Benefit from videos
- Share discount coupons and promotions
- Start a contest
- Encourage your connection to get a boost
Social Media Marketing
If you are missing out on the benefits of social media due to lack of time. Let us know and we will cover it fro you.
Focus on the relevant social platform
The beauty of social media is that each network targets a specific audience, making it easy to select the platform that works for your business and the audience you want to reach.
Let’s take a look at the top 4 social media platforms and their users:
Facebook: Users on Facebook are primarily adults with different interests. Most users browse on mobile devices, and over half are female.
Instagram: This social media network tends to have a highly educated, younger, and unique audience, with a majority of female users. The image base platform provides the environment to the most interactive audience.
Twitter: Their users are usually higher-income professional adults, although genders are divided evenly between males and females. Twitter also has a vast global audience.
YouTube: YouTube users are primarily millennials, which is a great way to build brand awareness among viewers. Over half of users are men and watch videos with mobile devices.
Send page like invites to people who like your posts
An easy way to get page likes is to invite people who like your post but don’t follow you. You can invite them to like your page. It is a good and efficient hack to increase your page likes. The more engagement and reach you get on your posts, the more chances you will get to increase likes on the page.
Schedule post
A variety of apps allow users to schedule content ahead of time and free up their schedule while saving them from the hours that manual posting can take. Depending on your specific needs, there’s likely an app or tool that will be the perfect fit for your management style. Most provide more tools, such as analytics, that allow you to monitor your social media from one dashboard.
Leverage from micro-influencers
Leveraging micro-influencers allows small businesses to tap into influencer marketing without the expensive and often difficult task of promoting your products through top influencers. Try searching hashtags related to your brand and look for popular social media users that share a passion for your business.
Once you’ve identified a few potential candidates, reach out to gauge their interest in working with your brand. Some will work for cash, some will barter, and some might accept the product in exchange for posts. Find even one person passionate about your product or brand, and you’ll be on your way to reaping the benefits of influencer marketing in no time.
Post at ideal times
Each platform has a general time they suggest when most users are scrolling through but beware of adhering to these guidelines. They’re very broad, and every audience has different habits. Analyze your audience or the audience you want to post for and schedule your post accordingly for better reach and engagement.
Cross-post your content to different social networks
Cross promoting your content to other social media platforms is another way to extend your content’s life while helping audiences on other networks discover it. For example, you can post a small section of your YouTube video on Instagram and add a link for people who want to check out the full video. That way, you can reuse content and reach even more people.
Social Media Marketing
If you are missing out on the benefits of social media due to lack of time. Let us know and we will cover it fro you.
Benefit from videos
Businesses gain new customers by posting a video on social media. To get to this point, you don’t need anything flashy. Whether you’re promoting a product or a service, it’s found that 72% of customers likes to learn about a product or service through a video. So, even if your video is solely informational, it can still add insurmountable value to your social posts.
Share discount coupons and promotions
There’s no reason why you can’t encourage more social followers by offering discounts and promotions. You can often post discount coupons or run promotions to encourage your audience to convert into customers. Securing money off coupons and percentage discounts are excellent reasons for people to follow you. Just make sure it’s clear what you want people to do in return for the offer.
Start a contest
Consider starting a contest and adding a hashtag to encourage your consumers to share content actively. Users can share photos or videos aligned with the hashtag. Ideally, this interaction can drive your hashtag to trend, which can help enhance engagement and create brand awareness.
Encourage your connections to get a boost
When you’re looking to boost your social presence, the first place you should look is within your team. When you hire an employee, they should become cheerleaders for your brand. Encourage your team to follow and engage with your social presence to increase your chances of reaching external connections they may have that could turn into customers.
Final Words
I hope these social media hacks have helped you grow your online business. Whether you are doing it for profit or to have some fun, social media is a great platform to do so. You can inspire and motivate others or entertain yourself with the odd meme or cat video. Whatever it may be, have fun, but be responsible with your online presence.
Social Media Marketing
If you are missing out on the benefits of social media due to lack of time. Let us know and we will cover it fro you.